For example, a staged home might emphasize: • Spaciousness: Clever furniture placement makes rooms feel larger and more open. • Luxury: Thoughtful details, like elegant lighting or fresh flowers, create a sense of sophistication. • Lifestyle: Highlighting spaces like outdoor patios, home offices, or cozy reading nooks helps buyers imagine their ideal life in the home. Research and case studies have repeatedly shown that staged homes sell faster and for more money than their unstaged counterparts. This holds true across property types, from luxury condos to single-family homes. In the case of the staged condo, the $549,000 sale price was not an anomaly. Subsequent units in the same building sold for significantly less, proving that staging—not market conditions—was the decisive factor.
How to Leverage Staging
If you’re serious about selling your home for top dollar, consider investing in professional staging. While it requires time and effort, the payoff can be substantial. Key steps include: 1. Consult a Staging Expert: A professional stager can evaluate your home and recommend changes to maximize its appeal. 2. Declutter and Depersonalize: Create a neutral canvas that appeals to a wide range of buyers. 3. Enhance Curb Appeal: First impressions matter. Stage the exterior as well as the interior. 4. Capture Stunning Photos: Professional photography is crucial for showcasing the results of your staging efforts online.
Points to Remember
33
Powered by FlippingBook