studies and testimonials, you can show them why you’re good and give them the confidence to work with you. In addition, almost everyone has been burned by a business or a professional in the past. If you only make big claims about your abilities, prospects aren’t likely to believe you. If they’ve had a bad experience with a real estate agent or any professional, they’re likely to be skeptical. They will be cautious about working with somebody unless they know that person will do an excellent job for them. With so many Realtors® to pick from, how do they know who to work with? Here’s how you can put together case studies, testimonials, and reviews that document your skills and get customers to work with you.
HERE'S HOW TO DO IT
You can give prospects a case study. You can give them examples of how you sold a house, for instance, that another agent couldn’t sell. You can show them examples of how you negotiated a better price for your customer. You can show them examples of how you were able to help another home buyer find their dream home, despite the obstacles. You can show them how you solved problems in a transaction. That’s a case study. Basically, you show the before and after. Back, there was a seller, and an agent couldn’t sell their house. The seller didn’t know what to do. So, they hired you to sell their home, and you got it done, despite their earlier problems.
Here’s an example of a practical case study:
Case Study #1: y #1:The home was for sale for 12 months with two other Realtors®. The sellers hired me, and I sold it in 8 days for
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