Thomas Wendel Stuart - RISE TO THE TOP: A GUIDE TO REAL ESTATE SUCCESS

Give your presentation to the mirror. Give your elevator speech or 30-second spiel on why someone should work with you to sell or buy a house. Try your “elevator speech” when riding alone in an elevator! Talk to your spouse, partner, or maybe a supportive friend. Just talk to an actual person and get feedback from them. Don’t get discouraged if they don’t give you good feedback. Every opportunity you take to practice makes you a little bit better and more confident than you were before. Here’s another method you can try. Record your presentation on audio or — better yet — on video. Let it sit there for a few days and then watch it with fresh eyes. It might take a few minutes to get used to the sound of your own voice. You’re used to hearing your voice through your bones and ear canals — everyone thinks they sound different on a recording. People also tend to focus on what they think is wrong with their looks. Remember that a big part of looking confident is looking comfortable. Uncertainty and self-doubt make us tense and jittery, which can give our faces a pained expression. A confident person looks relaxed — it seems they belong wherever they are. Concentrate on what you say and whether you look and sound sincere and natural. You might find that “I should have said something differently there. Oh, I should always avoid saying that. That’s a big no-no, and it won’t make people feel confident to work with me.” Gradually, you’ll get a much better presentation for listing appointments, a much better presentation for buyer appointments, and you’re going to have more customers. Additionally, it will be easier and more pleasant for you. No one wants to feel that you’re just using a hard closing or coercing

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