square footage numbers to ensure that the seller is advertising the correct information within the listing. If you have completed any renovations during your ownership, the original floor plan is obsolete and you will have to have a new set of plans drawn. MLS boards are strict about measurements that can and cannot be included. Floor plan technicians specialize within real estate measurements and keep up-to-date with local regulations. It just makes sense to have a professional create these floor plans, because when it comes to pricing, big differences are affected by small differences. “Guestimates” are sloppy and could get you into trouble. A certified floor plan technician will measure your home to each 1/16 of an inch. This is one area in which DIY could cost you in the end.
NUMBERS DON'T LIE: BUYERS LIKE VIRTUAL TOURS
Seventy-five percent of potential buyers who took part in a recent real estate study reported more interest in virtual tours than traditional photographs. Listings that incorporate virtual tours are viewed by approximately 40% more buyers when compared to listings that only offered traditional photographs.
VIRTUAL 360 TOURS
John Passerini, VP of Interactive Marketing at Sotheby’s International Realty, told a recent conference audience that virtual reality is becoming an absolute necessity for real estate. A virtual 360 tour is a great way to showcase all that your home has to offer potential buyers. The 360-degree panoramic photography enhances visualization by showcasing an entire room in one full, 60
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