CHAPTER 15 Challenges in Selling Your Home: our Home: What Are Your Options? our Options? Start by finding an agent who specializes in reevaluating and repackaging harder-to-sell homes. After you’ve suffered from a bad listing and endured poor performance from your initial agent, a real estate agent who specializes in these types of situations can be your ticket out. Hire an agent who is more qualified to sell your home and who has a variety of strategies in their toolbox to sell even the most challenging of houses. Remember, not all real estate agents are the same. A different approach may very well bring a different and better result to your endeavors. Try to find better, more clever ways to market your property. Analyze the previous marketing plan and strategy. How many buyers looked at your house? What was the feedback they gave? Did the listing appear in multiple online formats? If you’re desperate for the money, another option is to rent your property, while still keeping it listed for sale. After facing the decision to sell your home, it’s now time to find the most suitable option to lower your debt to your mortgage company. On the other hand, provided there’s no immediate need to move, the best option may be to stay and wait for a better market. The real estate market could look a lot different six to 12 months from now. This way, you save money in the short term, that would 86
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