able to use his location to his advantage. His property backed up to a small lake with a fountain. That extra feature helped him sell his townhouse quickly, and for a great price to boot.
SELLING TO INTERES O INTERESTED BUYERS
Don’t create an advertisement similar to every other house in the area. Instead, turn a spotlight on something unique, something special, about your home and property. You will attract interested buyers—interested buyers will want to see your home and are often willing to pay full price. As a result, you’ll stop wasting time showing your home to people who are not interested in your house. Instead, you’ll be showing your home to buyers who are motivated to make a purchase. You won’t have to show your home as often. You are also less likely to deal with lowball offers from apathetic buyers. Less stress for you! With that in mind, it’s important to highlight your home’s most attractive and interesting features. Compare your home to other houses in the neighborhood to see what makes yours different.
POTENTIAL UNI AL UNIQUE FEATURES
Each house will have its unique features. You may already have some in mind for yours. If not, these ideas should help: • Hilltop views or high vantage points offer a spectacular view of the surrounding area. • Maybe your home looks out on an open field frequented by wildlife. Many people would appreciate that view. • If your house has an unobstructed view of the sunset, that would interest potential buyers.
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