• Patios are another great feature. Maybe the rest of your neighbors don’t have patios, or their patios are smaller. That vital feature could help you sell your home. • Location can set your property apart from others. (Not your addressed location, but rather your location compared to the surrounding homes, like in the townhouse examples.) • You might have a unique backyard. If you have a larger backyard than your neighbors do, use that to your advantage. A shady backyard can also help you sell your property, as can a fenced-in backyard, which will appeal to buyers with children and/or pets. • Finished basements, spacious attics, walk-in closets, kitchen islands, large garages, nearby lakes and trails, and swimming pools are all features that can help homes stand out from the others. Look for the 20 percent difference in your own home, and find a way to market it. If you take the right approach, you'll get results.
POINTS TO REMEMB O REMEMBER:
• No matter how similar they might seem, no two houses are exactly alike. • Buyers search for and will often pay more for unique features. • Unique features could be almost anything—a big lot, great view, pool, finished basement, updated kitchen, or even a distinctive yard or patio. • Look for what makes your home unique, and then advertise that to potential buyers. This strategy will help you attract interested buyers.
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