product themselves. But first, they renamed it.
They called it Google.
. . . and 25 years later, Google's net worth is now estimated to be roughly $420 billion. Excite was eventually sold to Ask.com. Bottom line: Fight the temptation to drop your price. Just because something isn’t selling doesn't necessarily mean it isn’t worth the price you’re asking. That was true for Google, and it’s probably true for your home as well. While the buyer of your dreams hasn’t yet emerged, it certainly doesn’t mean they won’t.
So What Stops “Perfect Homes” from Selling?
Have you ever thought of the following? “Why won’t anyone buy my house? It’s a great house!”
Fortunately, there’s an answer to this question.
You can’t throw a great product out on the street and expect people to gobble it up. This rule applies to inventions, homes, and even movies. Yes, even great movies need to be sold! Here’s an example of a great movie that didn’t do well when it was first released. On September 23, 1994, the movie, The Shawshank Redemption , was released to the world. Adapted from a short story by legendary author Stephen King, the feature film centered on a pair of imprisoned men. The film, based in a prison but built on the idea of friendship, hope, and dreams, was nominated for seven Oscars and won more than a dozen awards. The film was a critic’s favorite.
19
Powered by FlippingBook