be showing your home to buyers who are motivated to make a purchase. You won’t have to show so often, and you won’t have to sift through lowball offers from casual shoppers. Take the time to uncover your home’s most attractive and unique features, and make sure they shine. Compare your house with others in the neighborhood to see what makes yours stand out. If it’s a backyard pool, make sure it sparkles. If it’s a veranda- style porch, clean off the grime and make sure it overlooks a well-manicured backyard. If you have a garden, work on it every day to make sure it is the most beautiful on the block. Every house has potential. Many times all it takes is some decluttering and repositioning of personal items to completely change the aesthetic appeal of a home. It just takes a little creativity and elbow grease to get the unique features to stand out and draw the attention the 80/20 rule demands.
HOW THE 80/20 RULE APPLIES TO HOME SALES ME SALES
Lets take the following example: An out-of-town home shopper with no specific requirements contacted a real estate agent to look at available homes for sale. The agent drove him from house to house. In each case, the buyer suggested offers 10% to 20% below the asking price, without budging. As the day progressed, the agent’s chances of finding a suitable home were dwindling. They stopped at one last house as the sun set. The exterior of the house was dated and the yard untended. This agent and her client had spent the entire day looking at houses that shared 80% of the same features. Nevertheless, once the buyer walked into the room, he wanted to buy the home for asking price. What set this house apart from the others? He wasn’t too interested in the kitchen, bathrooms, and bedrooms. A bedroom was a bedroom, as far as he was concerned. He fell in love with the one remarkable feature of this otherwise uninspiring house.
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