M. Anita Clayton - FSBO V1 Book

The bill was itemized as follows:

• Tapping the valve: $.50 • Knowing where to tap: $995.50 • Total: $1,000.00

Specialized Knowledge is one of the most valuable resources in the world. Fortunately for you, I have specialized knowledge. I know how to sell homes for more money. I know precisely where to “tap the valve” and solve any problems that come up. In fact, you will usually make more money when you hire me to sell your house. The fact I can sell your home for more money is usually enough to pay my commission. Here’s how you make money hiring me. I save you countless hours chasing down surveys, handling inspections, etc. What is your time worth? If it isn’t worth anything, you should sell your home yourself, but I know your time is valuable. I know from personal experience that most homeowners are successful, hardworking individuals. You have probably spent many hours becoming skilled and developing specialized knowledge in your profession. An outsider might look at what you do and think it’s easy. It’s not. Run the numbers. Consider the valuable insight I’ve shared with you. When you are ready to hire a highly skilled, professional real estate agent, give me a call. I’ll be glad to help you. When you are ready to have me do all the work required to sell your home, contact me. I’ll help you take the first crucial step: determining your home’s true value. With that number in hand, we’ll be ready to talk about listing and selling your home, and you 117

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