to work, you're going to have so many agents out there running, trying to get things, so it's going to be even more difficult. Stay top of mind now. Do this now. Talk to people now. Follow, follow, follow up right now. Right now.” Lessons Learned Agents who want to make it through this pandemic can’t sit on the sidelines, waiting for the market to improve. They have to take this time to keep pushing for business and foster relationships that will turn into business in the future. Agents should sympathize with the fear and anxiety people are feeling. Understanding those fears and finding ways to overcome them is the best way to get people to move forward and work with you. Your books are the perfect tool to stay top of mind while everyone is stuck inside. People have more time to read than ever. Whether you mail people a physical copy or send them a link to your digital book, just get it in front of them. Prove your value, and people will put their trust in you — now and after this pandemic ends. Want to share your story? I would love to connect with you and learn what you're doing in your real estate business. If you would like to share your story, please email support@authorify.com with the subject "Member Feedback."
“And then you do have some people that say, ‘Hey, I'm ready right now. The house is vacant. Let's go,’" April says. “So I've been doing that. I've been helping my team, my agents — I've been helping them with their clients, as well. You have several vacant houses that we're trying to put out there. I've been assisting them with their buyers, with their sellers. We're doing virtual tours. We're doing virtual listings.” For home sellers who are concerned about rising interest rates driving buyers out of the market, April has been relying on her trusted team to stay up to date with the latest information. “As soon as I see something, I'm able to call my loan officer,” April says. “That's why it's so important to build relationships, real relationships with other agents, with other brokers, with other vendors, so you can reach out and ask what's going on.” By staying informed and responding to the changing climate, April is confident she can thrive and survive through this difficult time — and help her team members do the same. “So it's time to make the change, and you've got to make the change quick. If not, I can guarantee you — I'm telling you — if not, you will see your business it will go down. It's not a may. It will go down.” April recommends taking advantage of this time to do things they normally wouldn’t have time to do. “This is the best time,” she says. “ Make yourself polish up your websites, polish up your PowerPoints, build funnels for sellers and buyers to go to. Do everything now in this time. Because when we can go back out and everybody's gonna leave to go back
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