AFY Gina Newell - Biz-Card V1 - 2961

CHAPTER 7 The Three D's

1. DE-PERSONALIZE

De-personalizing the home involves removing your personal items, such as photos, trophies, and collectibles. Knickknacks and wall decor are also personal taste items that may distract buyers from seeing the home as theirs. It’s not personal, but no one — besides you — will appreciate your beer can collection, antique kitchen accessories, overstuffed closets, VHS/CD/DVD/records collections, and general clutter, except you. Simplify and neutralize your home as if it were a model home, because that’s exactly what it is while it’s on the market.

2. DE-CLUTTER AND DISCARD

It is understandably inconvenient to live in your home without your “stuff,” like living in a hotel. However, it’s a necessary component of getting top dollar for your house. Extra furniture and items like books, magazines, CD collections, and hobby supplies add weight and visual distraction in a room. Your salt & pepper shaker collection is going to look like clutter, even if the buyer collects salt & pepper shakers. The more spacious your home appears, the more appealing it will be. Minimize as much as possible. You want the home shopper to see what your home has to offer, not to guess about the potential or possibilities.

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