professionals. They can advise on service providers’ reputation and provide references. They also do research on your local area and verify documented information. Attempting to sell your home without an agent requires major effort, resources, and countless hours understanding and organizing all the work. Professional agents’ careers depend on their ethics and ability to build relationships with clients and the community they serve. The best brokers — the top 10% — do 80% of all the business (remember the 80/20 rule?). You want someone who will give you the attention and guidance you need throughout the whole process with both courtesy and professionalism. Take the time to interview a few Realtors in your area. Here are some traits to look for when hiring an agent. Current? Is the agent up-to-date with the latest housing trends so he/she can serve you effectively? Connected? Does the agent have the necessary contacts who can assist in every phase of selling your home? A network of connections includes home inspectors, quality service people, other brokers, and county officials. Knowledgeable? Is the agent familiar with the current market and able to price your home strategically? Does he/she know what is unique about your neighborhood to distinguish your home from the competition? Does he/she know what to highlight in your area to attract buyers? Organized? An agent must pay close attention to your specific needs, communicate well, and be quick to follow leads.
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