Hiring an Agent from Highest-Price Suggestion
Choosing a real estate agent simply because they suggested a higher price for your home than other agents is not in your best interest. A good agent will know more about the market for your home than you do—and will back up their pricing with real numbers and a solid marketing plan. The person you choose to sell your home should be knowledgeable about the local area, trustworthy, and responsive throughout the entire process. Believe it or not, one of the most common complaints from sellers (and buyers) is that their agent doesn’t answer the phone or respond to messages. A good test is to observe their responsiveness before the listing presentation—do they reply promptly to texts? Do they answer your calls? If they’re slow to respond before they have your listing, it’s unlikely they’ll improve once the sign is in the ground. Avoid the mistake of chasing the highest suggested price—instead, interview multiple agents and select the one who provides accurate sales data, a realistic pricing strategy, backed by data.
Subjective Pricing
Selling your home is a business transaction between a qualified buyer and yourself. If you have enjoyed living in your home for years but have decided to move on, don’t let emotional attachments to the home affect how you price it. The most objective price will come from the CMA provided by your real estate agent. Memorable moments spent in your home are priceless, but they do not add to the selling price. It is also unrealistic to add dollars because of the labor spent making the house into the home you desired. By focusing on the CMA results and maintaining a firm, strictly business attitude, keep emotions at bay.
First Day High-Price Blues
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