MARCELLA JOHNSON - MY SECRET WEALTH OF INFORMATION FOR ANY SELLER

is what he’s looking for. By design, websites should direct buyers to homes that meet their lifestyle, thus eliminating uninterested shoppers.

GIVE YOUR HOME A VIRTUAL TOUR

A virtual tour gives the buyer a perspective of what living in the house could be like as they go from room to room and can be linked to most major search engines. If you choose to do this, be proactive about getting the video out there. Send links of the video to any interested parties. Most agents provide a virtual tour as part of their photography and marketing package. Check with your agent to confirm. Your best option is to discuss aggressive online marketing with the Realtor who would like to list your home. You want to assure yourself that the agent has modern social media plans and outlets. The goal is to maximize your exposure as well as generate interest from your target market. The CMA will help you price your home strategically and your online presentation will bring interested buyers.

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