Frankly, home shoppers likely don’t even want to see what it’ll look like with their furniture in it. What your potential buyers really want is to know that their new home can be made to look like the beautiful set pieces one can see on HGTV. Perhaps it’s not fair, but it’s the reality of the world we live in. It doesn’t need to cost a lot of money to adequately stage a home for sale and will almost certainly result in getting your money back, plus some. Which raises the question, “How much money am I going to get out of this?” While it’s impossible to predict specifics, recent data from the National Association of REALTORS® (NAR) and the Real Estate Staging Association (RESA) show that staging your home is likely to sell the property faster (and time is money) and will also bring you a higher price than if you don’t stage. Let’s look at some data. Anecdotal evidence and smaller surveys had been suggesting for years that staging was a surefire way to set your home apart from the pack. However, it wasn’t until January 2015 that NAR published a report, updated in 2017, that provided reliable facts on the growing trend and its effect on home sales. In that report, it was shown that 49% of agents witness their buyers being affected by staging in almost every instance, with 47% reporting that at least some buyers have been affected.
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