Eric Pruitt - HOME SELLING SECRETS OF THE RICH & FAMOUS

large half-acre "yard area." One of the owners whose townhouse bordered this yard area was able to sell his townhouse for a higher price. It set his property apart from others on the market. His home had a characteristic shared by fewer than 10% of the others. He had the only available listing offering that feature. With this attractive point of difference, the house sold for a higher price. Another townhouse seller (in the same complex) found a different unique feature. Although he did not have a yard, he was still able to use his location to his advantage. His property backed up to a lake and fountain. This unique feature helped him sell his townhouse quickly and for a great price. • You might have a private location. For instance, your lot may be partially concealed by trees, or you might have an empty lot next to you. Use this to market your property. • You might have a unique backyard. If you have a larger backyard than your neighbors, feature it to your advantage. • A shady backyard can also help you sell your property. Some people like the idea of lounging in the

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