Eric Pruitt - HOME SELLING SECRETS OF THE RICH & FAMOUS

Errors in Price Adjustments are Costly There are also other times when pricing adjustments may need to be considered. For instance, let's look at Tim and Sue's situation. Seller's listing price below. Comparable Home A: $568,000 Comparable Home B: $549,000 Tim and Sue Home $545,000 Comparable Home C: $545,000 Comparable Home D: $533,000 Comparable Home E: $529,000 Tim and Sue appear to be competitively priced relative to the market, in thirty days’ time, the market changed.

Comparable Home A: Expired Tim and Sue Home: $545,000 Comparable Home B: $539,000 Comparable Home C: $535,000 Comparable Home D: Sold Comparable Home E: Pending Comparable Home F: $526,000 Comparable Home G: $525,000 Comparable Home H: $519,000

(Reduced (Reduced

Price) Price)

(New (New (New

Listing) Listing) Listing)

Tim and Sue are now the highest price home in the area in their price range. When a buyer looks at the comparable home prices, it now is the worst value proposition in the

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