13 BE A POWER NEGOTIATOR
Negotiating your home sale does not have to be intimidating. By learning how real estate negotiations work and how to apply proven techniques, you can get the price you want from the buyers. Know More Than Your Buyers The two major elements of negotiation are motivation and skill. • Amotivated buyer wants the best deal and you as the seller want the best price • A skilled negotiator knows how to work under the pressures of competition, time, information, and communication.
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