Every important detail of these two townhomes was identical. I studied every aspect of these sales to find what made the difference. There are two reasons one home sold for $40,000 more than the other: • Townhome A was professionally staged, giving it a more appealing appearance. • The agent selling Townhome A took higher quality, more attractive photos of the home. Those two seemingly small actions made the $40,000 difference! The buyers of Townhome Amade a higher offer because the agent presented the home in a more appealing and attractive way. --- End of Staging Report --- Even simple things can make a big impact on the final sale price of a home. Staging done well is one of those things! YOU HAVE TWO OPTIONS FOR STAGING A HOME: Option 1: Do it yourself. Learn how in the following chapter. Option 2: Hire a professional home stager. If you are considering hiring someone to handle your staging, contact me for a list of references. I’d be happy to share recommendations and send you information on stagers who will do a good job for you. POINTS TO REMEMBER: ; Professional staging can dramatically increase a home’s sale value. ; Staging creates opportunities for high-quality pictures to show a home to its best advantage. • • •
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