ADVERTORIAL
Meet TV: Tamara Vesna SMART AGENTS + AUTHORIFY
Tamara Vesna (TV) is Realtor and Real Estate Broker based in Illinois with over 20 years of experience in Chicago and surrounding suburbs. Her nickname “TV” is not just her initials but also a reference to her decades of work as a TV producer with a weekly Chicago TV cable show. This in addition to her experience as a professional actress (SAG-AFTRA) has helped her to succeed in real estate, building long-lasting friendships with her clients as well as a successful YouTube channel, where she shares her real estate expertise. Tamara likes Youtube as a marketing platform because “it’s 24-7…and if someone's searching for something, they can find [it].” She uses her Authorify books in a similar way: to provide valuable information that’s available any time a client needs it. “I'm so glad that I got my books because they save me a lot of time and energy! If someone asks me how to buy, how to sell – trying to explain to them all this knowledge and experience in just a few minutes is really impossible.” Instead, Tamara will share one of her Authorify books, a comprehensive guide that fosters a sense of trust in Tamara's abilities as a knowledgeable realtor. Armed with the book, clients gain a deeper understanding of the real estate process and can refer to it at their own pace. When clients reach out with specific questions, Tamara can address their inquiries, leveraging the book as a starting point and building stronger client-agent relationships.
Tamara has found that sharing her Authorify books creates impactful client interactions, establishing her as a reliable resource and empowering clients on their real estate journey. Even with an established following on YouTube, Tamara continues to benefit from the resources included in her Authorify membership, including guidance from the success team at Authorify and the marketing platform and resources. “I really appreciate… all the people on the team that provide resources and training. It really gives peace of mind to know that once a week or so, I can [attend a training and] hear something smart and I can remind myself what to do!” Tamara uses the Authorify’s schedule of training webinars and workshops to help her refocus on her marketing efforts and her goals for her business. “It's so easy with people pulling us left and right, that we kind of lose track. I'm glad that Authorify offers us a system and a place to go back and refresh our memory…so we can really focus.” Even with all of her experience in front and behind the TV camera, Tamara finds that having her Authorify books boosts her confidence and comfort-level as she promotes herself and her business. "The books give me the confidence to deliver valuable information to my clients and leads in a concise and comprehensive manner,” explains Tamara, “I'm helping people, but it doesn't take too much time for me.”
SMART AGENTS | 40
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