Jack Lees - Expired V2 Book

customers.

Call a real estate expert to understand current market prices and how other properties are selling in your area. If you’re not convinced, you can contact other real estate experts for confirmation; second opinions never hurt. In any case, don’t just listen to and take the advice of one expert. If you find out that prices are higher than you anticipated, and you’re in a hurry to sell, don’t set a price too low. It’s a myth that a lower price means a quick sale. That’s not always true, and it can be dangerous, costing you in the end. A too-low price can have many negative consequences, such as: • Incorrect evaluation of your house — A low-end price is considered suspicious, and buyers might think you want to hide serious problems. As a result, potential buyers pay extra attention and become suspicious. • Negotiation of the final price — Suspicions on a low- priced home lead to lowball offers, and if you’re in a hurry to sell, you will lose a lot more money than you expected. Further, as soon as your home is listed, changing it to a higher price later might lead to no sales. So you’re either stuck with the low price or don’t get a buyer. Knowing how important prices are, let’s look at some research. This will give some intel on how to set the right price.

Range Estimated House Value vs. Suggested/Preferred Selling Price

< $200,000 = $197,000 < $300,000 = $297,000

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