Can you guess how the 80/20 Rule works when selling a home? Essentially, you focus on 20% of your home’s features in the marketing. Now I know you might feel like that’s not nearly enough to show off all the wonderful aspects of your place, but I promise you it is. The key is to focus on what makes your home stand out rather than elements all the other houses in the area have too. Buyers are limited in time, energy, and focus, so highlighting your home’s distinctive features will make your listing pop. That is what draws the right buyers to your place rather than your neighbors’.
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