was priced higher than the other properties, so buyers repeatedly ended up choosing other similar homes that were priced lower. Instead of lowering the price, the agent got creative. She asked the owners if they’d be willing to come up with a sweetener to entice the buyers. Jamie and Jack agreed to pre-pay property taxes for one year. Talk about sweet! Soon after, a potential buyer came through the door. She mentioned she was going to be looking at other houses, too, so the agent took that opportunity to tell her about the tax incentive. She didn’t bite right away, but it didn’t take long—she made an offer just a few hours later! Now, depending on where you live, covering a year’s worth of property taxes may be a bit much, but there are plenty of other options to consider: • Offer to pay for landscapers, snow removal, or pool care. • Give them an allowance to update things like appliances or landscaping rather than doing those updates yourself. The advantage to this is that buyers can make sure everything fits their tastes, which sure beats you spending all that money on something they’re not crazy about. • Pay for a home warranty. These usually cost $300-600 dollars, but the peace of mind they bring to buyers can be priceless. • As discussed before, consider paying closing costs. Even if you can’t raise the selling price to completely make up for it, you’ll still be getting fair market value for your home. The possibilities are practically endless, and I have plenty of ideas to bring to the table!
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