Greg Blake and Tim Smith - FOR SALE BY OWNER: AN EXPERT'S GUIDE FOR SUCCESS

Before you construct any signs rivaling a billboard, check out any signage restrictions in your community.

Using listing services and internet ads. Even if you aren’t a computer guru, you can likely handle posting your home with various online listing services. Often, you get more space for details at a cheaper price than with printed publications. Many sites are available to help you market your home for sale. A qualified real estate agent will know precisely which ones to choose for your home and for the area in which you live. You can go with the freebies, such as Craigslist and Facebook, but beware of scammers. There are also places such as Zillow, Trulia, and Realtor.com, which will advertise your home for a fee. Those programs that add your home to the Multiple Listing Service sometimes offer additional help with things such as paperwork and pricing. Of course, those services cost extra. Compiling information packets. Often overlooked, information packets can really help when you want potential buyers to remember your wonderful home more than anyone else’s wonderful home. Most folks looking to buy a home take a peek at more than one place before settling on their favorite. Providing them with an information packet, loaded with photos and details about your property, helps them remember your home. Have your information packets available on your sign, but also hand them out whenever someone comes by for a showing. If you have an open house, make plenty available there as well.

81

Powered by