Jay Fletch - HOW TO SELL YOUR HOME FOR MORE MONEY

SET THE SCENE

Stage actors have an important rule that they must put into practice during every performance: never turn your back to the crowd. This is the same for staging a home, particularly for the furniture that you put into place to draw attention to a focal point. If you don’t concentrate on drawing the potential buyer’s eyes toward the strong points that you’ve mapped out, their experience will be like watching a stage production with a blindfold, or even worse, with a row of super tall audience members blocking your view when you know you could be seeing so much more. If your focal point is the extra-large window with a view, maybe place a colorful plant on either side or put a small table underneath it with a splash of color from a plant or decorative object to quickly move the eyes there. Avoid blocking the view at all costs, and even use minimal — if any — window coverings to truly impress. What about that cozy extra nook in the dining room or living room? Create a warm impression with two comfortable arm chairs and a small table, or even an inviting window seat with an ottoman. Do you have any chairs on your patio or deck? Create a casual and relaxing look with a few patio chairs, and even a small firepit.

DON'T FORGET THE COLOR

When talking about furniture, the importance of color can’t be emphasized enough. Research has proven that certain colors and light release endorphins, and if this means that your potential buyers will get a mood boost in your home, it’s a plus for you and your sale.

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