pathways or outdoor trim. • Wash: Hose down your home, clean the windows and gutters, and sweep the driveway and pathways. Have strategic photos taken from different angles to showcase all the highlights of your home’s exterior. Aerial views of your home will make it stand out from all of the other homes buyers are viewing online. Find a photographer who specializes in drone photography to achieve these images.
3. MAXIMIZE CURB APPEAL
First impressions matter. Prospective buyers will decide in seconds if they want to pursue looking into a house further, whether they viewed a photo online or are driving by your house. Curb appeal — “the attractiveness of a property for sale and its surroundings when viewed from the street” (Dictionary.com) — is as important as correct price-setting and is critical to selling your home for more. Think of curb appeal as a “drive-by viewing.” It’s so powerful a selling tool that your well-prepared house could even catch the attention of buyers who weren’t attracted by your home’s written description or even looking to buy. In fact, even if you do have a great written description of your home online, along with high-quality photos, and your home is up-to-date and in good repair, the curb appeal of your home will influence a buyer’s decision before they even enter the house! That’s how important it is. The outside appearance of your property should serve as an invitation to come inside. Your job is to make sure your home gives off a fantastic first impression.
A potential buyer will be looking for signs that point to how
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