• property, helping them envision what it would be like to live there. This can help drive focused, interested buyers into viewing your home in person. Videos can also help communicate your home’s value, which may help justify the asking price.
PROMOTE YOUR LISTING IN MORE PLACES, AND FREQUENTLY
As mentioned, even if you have the perfect listing, if it doesn’t end up in front of the right pair of eyes, you may have a harder time selling. List your property in as many places, as you can: Multiple Listing Service (MLS), Craigslist, Backpage (online classified), eBay, social media, online forums, classifieds, newspapers, and everywhere! This will increase your exposure and chance of garnering more interest, ultimately selling your home faster. Not only do you need to promote your listing in multiple places, but you also need to renew your ads regularly to stay fresh and keep your information at the top so people see it.
DO YOU HAVE THE RIGHT REAL ESTATE AGENT?
Like any profession, there are effective and ineffective real estate agents. We’ve dedicated chapters to the worth of a good real estate agent, but perhaps you can see now how your agent might have failed you, playing a part in your home languishing on the market. Consider the actions your agent took, such as how they advised or helped with preparing your home for the sale. Suggested to declutter your home? To have your home professionally stage to make it more attractive to prospective buyers? Helped with your listing, including 61
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